Banks ramp up cross-selling, aim to gain bigger share of customer's wallet

Banks ramp up cross-selling, aim to gain bigger share of customer's wallet
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Despite all the chatter, Indian banks' cross-sell ratio - the number of products and services they hawk to a customer - remains low, report Abhijit Lele and Raghu Mohan
December 21, 2020 at 06:10AM
Banks ramp up cross-selling, aim to gain bigger share of customer's wallet
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